Route 66 Study Invitation

Greetings! I would like to invite you to participate in a comprehensive academic study regarding Route 66. In this study we seek to understand what drives 66 fans to drive and explore the Mother Road, as well as gain other valuable insights from respondents.

Participation is completely voluntary, and your responses completely anonymous. The survey is available in 13 languages, which you can select on the opening page (which is English-only). Simply open the drop-down menu and make a selection.

I am joined on this project by lead researcher, R. Nicholas Gerlich, Hickman Professor of Marketing West Texas A&M University, Dr. Kristina Drumheller (professor at West Texas A&M University), and Mr. Ben Tate (MBA Candidate, West Texas A&M University).

We intend to publish our findings in academic journals, and present them at scholarly conferences. We will also make our findings available to the 66 community at large. On behalf of my co-authors, we thank you in advance for your kind consideration and participation.

Survey link:

Thank you! And Please share this survey link!

Dr. Anne Maro Slanina, Associate professor, Elementary/Early Childhood Education at Slippery Rock University of Pennsylvania and Author of The Adventures of Annie Mouse picture book series, including Annie Mouse’s Route 66 Adventure: A Photo Journal


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